Sources list for CONTROVERSIAL STATEMENTS BY MCDONALDS THAT LOWERED SALES:

Khor, Martin. Our World Is Not For Sale, a Statement. Third World Network: Geneva, June 30 2003. http://www.ourworldisnotforsa le.org/agru/statements/02.htm Khor, Martin. Our World Is Not For Sale, a Statement. Third World Network: Geneva, June 30 2003. http://www.ourworldisnotforsa le.org/agru/statements/02.htm
WTO Agricultural Negotiation

"The Liberation of Advertising Services." International Chamber of Commerce. Commission on Marketing and Advertising. Nov. 2002. Retrieved Feb. 7, 2004: http://www.iccwbo.org/home/statements_rules/state ments/2002/liberalization_advertising_services.asp "The Liberation of Advertising Services." International Chamber of Commerce. Commission on Marketing and Advertising. Nov. 2002. Retrieved Feb. 7, 2004: http://www.iccwbo.org/home/statements_rules/state ments/2002/liberalization_advertising_services.asp
TV Commercials

McDonalds.com Web site (2005). Corporate Profile. Retrieved Oct 17, 2005, at [4]http://www.mcdonalds.com/corp /invest/pub/2005_fact_sheet.html McDonalds.com Web site (2005). Corporate Profile. Retrieved Oct 17, 2005, at [4]http://www.mcdonalds.com/corp /invest/pub/2005_fact_sheet.html
Project Implementation at McDonalds

McFarland, R.G. (2003), `Crisis Of Conscience: The use Of Coercive Sales Tactics and Resultant Felt Stress In The Salesperson', Journal Of Personal Selling and Sales Management, Volume 23, Number 4, pp. 311
Personal Selling

Stevens, C.D., & Macintosh, G.(2003) Personality and attractiveness of activities within sales jobs. Journal of Personal Selling & Sales Management (23)1: 23-36.
Humanistic and Interactionist Theories of Psychology

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